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“Life’s a Pitch: Understanding the Secrets to Selling from Television’s Billion Dollar Man” Book by Bob Circosta

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Life’s a Pitch: Understanding the Secrets to Selling from Television’s Billion Dollar Man Book by Bob Circosta

Bob Circosta is a true entrepreneur and pioneer in the world of television, business and marketing. He was there at the beginning and is one of the individuals who helped create the multi-billion dollar TV home shopping industry. Bob shares the entrepreneurial story of how the industry started. The thought process that created, the creative breakthroughs that were developed and the powerful marketing strategies that can be applied to any product, service, business or idea to give you an edge in today’s highly competitive business world.

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Description

Life’s a Pitch: Understanding the Secrets to Selling from Television’s Billion Dollar Man Book by Bob Circosta

Bob Circosta is a true entrepreneur and pioneer in the world of television, business and marketing. He was there at the beginning and is one of the individuals who helped create the multi-billion dollar TV home shopping industry. Bob shares the entrepreneurial story of how the industry started. The thought process that created, the creative breakthroughs that were developed and the powerful marketing strategies that can be applied to any product, service, business or idea to give you an edge in today’s highly competitive business world.

Cover: Paperback
Pages: 134
Publisher: Koehlerbooks
ISBN: 978-1-940192-64-2
Measurements: Approx. 9″L x 6″W x 3/8″H
Country of Origin: USA

Features

Positioning

  • Learn Bob’s proven and powerful formula for properly positioning your product, your business, and YOU


Marketing

  • 2 keys to marketing anything, anywhere
  • 5 steps to effectively communicating your marketing message
  • 7 “Marketing Magnets” to your vocabulary

Success

  • Conquer fear and have confidence in making any presentation
  • Learn Bob’s “Billion Dollar Formula©” and how to instantly apply it to any product, service, business or idea
  • Bob’s “A-B-C’s” of success

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